The Premier League is looking to provide greater value for broadcasters which will see more demands place on players around and during matches with cameras offered increasing access
Premier League television coverage will see the stunning decision to add touchline interviews during games, with players who have been substituted in 2025/26. With seven weeks until the top-flight returns to action, it is one of a number of changes that will be permitted to broadcasters for the new term.
The division has asked clubs for greater access to produce ‘US-style innovations’ as the new broadcast deal gets underway. Camera operators will be permitted to enter the field of play in order to capture teams’ celebrations after goals and there will also be access granted to club’s changing rooms.
Some of those changes have already been seen as trials were undertaken last season. Bournemouth’s James Tavernier for example, was interviewed after being replaced against Southampton in October.
Such media interactions will only take place once stars are sufficiently cooled down on the sideline, while play continues. There will be limitations to the innovations however, with all three unlikely to occur at the same time in all matches, per reports.
Steadicams will be utilised when entering the pitch during goal celebrations. They will reportedly only be allowed on the field for a matter of seconds during these moments rather than in any stoppage.
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Understandably, resistance to the presence of cameras in the dressing rooms was present with the possibility clubs like Arsenal and Manchester City, who have been the subject of documentaries, anticipate contractual pressures . Camera operators will not be permitted into the area during team talks.
The division appears to be attempting to give broadcasters greater value for the start of a record deal, worth more than £6.7 billion over four years from Sky Sports and TNT Sports. As the changes are introduced for the first time, there may be some patience over the pace of adaptation.
There is said to be a large dependence on the co-operation of individual clubs even with a limited a roll-out. However, there is expected to be dressing-room access and player interviews at two home games for each club involved.
The broadcast deal is the ‘largest sports media rights deal ever concluded in the UK’. Sky will broadcast a minimum of 215 games in 2025/26 after winning four of five packages.
Their coverage will include Saturday 5.30pm kick-offs, Sunday 2pm and 4.30pm kick-offs, plus evening games on Mondays and Fridays and three midweek rounds. In a major change, every 2pm Sunday kick-off will be shown on television, even when multiple games are played.
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Sky Sports discounted Premier League and EFL package
Sky has slashed the price of its Essential TV and Sky Sports bundle ahead of the 2025/26 season, saving members £192 and offering more than 1,400 live matches across the Premier League, EFL and more.
Sky will show at least 215 live Premier League games next season, an increase of up to 100 more.
